Lost in Translation: How a Shanghai Delegation Found its Way

Munich, Germany is a highly attractive business spot that is frequently visited by delegations from throughout the world. Last week around 20 representatives from companies and governmental organizations in Shanghai, China visited the Bavarian capital city. They were invited by The German Association for Small and Medium-sized Businesses, BVMW.

The agenda included presentations from Bavarian-based companies – including MultiLing. CEO Michael Sneddon gave an impressive presentation titled “Protecting Your Patent Portfolio From Being Lost In Translation.” Based on a case study that features MultiLing’s top client Procter & Gamble, Michael illustrated how centralized translation processes help to improve translation quality and consistency and at the same time reduce office actions, litigation risks and the total cost of translation.

The delegation seemed to be highly impressed – Michael clearly ran out of business cards during bilateral conversations after the official part of the event. It was quite obvious that a strong focus on patent translation together with an office near Beijing make MultiLing an interesting player in the Asian translation market – even though Shanghai is still some 1.200 km away from the Chinese capital city.